Gelbe Seiten
The Business Directory on tour
The German business directory Gelbe Seiten (internationally known often as Yellow Pages) and the bright yellow “experience-truck” show up in grand style.
At festivals and city events through the whole of Germany, visitors of all ages are enthused about the entire brand range of Gelbe Seiten, which is available in all medial forms “as a book, on the internet or as an app”.
A large diversity of information, good customer service and games for the whole family are available in comfortable atmosphere. Attractive prices can be won taking the interactive Yellow Pages quiz and children have fun in the face painting tent, in the painting corner, as well as on the bouncy castle. Inside the truck, visitors also get the chance to take a souvenir photo.
On the three interactive info terminals, Gelbe Seiten can be experienced as a book, on the internet or as an app, which can also be downloaded directly onto the smartphone.
At the “Duckstein Festival” in Kiel, Germany, Gelbe Seiten donated 1 euro for each handed out copy of its book to the “Johanniter-Unfall-Hilfe e.V.”
An den insgesamt drei interaktiven Infoterminals kann man Gelbe Seiten als Buch, im Web oder als App live erleben oder die App direkt auf Smartphone downloaden.
Beim Duckstein Festival in Kiel wurde vom Verlag 1 Euro für jedes verteilte Exemplar eines Gelbe Seiten-Buches an die Johanniter-Unfall-Hilfe e.V. gespendet.